What it does

What it does

Smarter insights. Faster alignment.

Combining applied intelligence with deep advisory judgement, the Strategic Clarity Assessment provides a measurable, decision-ready read on alignment, clarity, and leadership coherence.

Perception audit 360°

Reveal where internal and external perceptions diverge, and why it matters.

Clarity mapping report

Visualise alignment across leadership, culture, and stakeholder trust.

C-suite summary

Board-ready insights translating clarity patterns into strategic action.

A shared, measurable baseline for better decisions.

Get your clarity baseline

Get your clarity baseline

Get your clarity baseline

Why it matters

Clarity predicts performance.

Organisations with higher clarity scores move faster, communicate more coherently, and build stronger confidence among employees, customers, investors, and regulators. The assessment turns alignment into evidence, and evidence into action.

Why it matters

Clarity predicts performance.

Organisations with higher clarity scores move faster, communicate more coherently, and build stronger confidence among employees, customers, investors, and regulators. The assessment turns alignment into evidence, and evidence into action.

Why it matters

Clarity predicts performance.

Clarity isn’t cosmetic; it’s causal. And organisations with higher clarity scores move faster, communicate more consistently, and earn greater confidence from employees and investors alike. With the Brand Clarity Assessment, turn alignment into evidence, and evidence into action.

Cross-sector trust

From clarity to certification.

A diversified family group used the Strategic Clarity Assessment to challenge assumptions, align leadership, and lay the groundwork for impact certification. Clarity became both a strategic and regenerative asset.

Cross-sector trust

From clarity to certification.

A diversified family group used the Strategic Clarity Assessment to challenge assumptions, align leadership, and lay the groundwork for impact certification. Clarity became both a strategic and regenerative asset.

Cross-sector trust

From clarity to certification.

A diversified family group used the Strategic Clarity Assessment to challenge assumptions, align leadership, and lay the groundwork for impact certification. Clarity became both a strategic and regenerative asset.

Clarity for readiness

For moments that define value.

The Strategic Clarity Assessment is designed for inflection points where meaning, structure, and perception shape valuation and trust. It supports IPO readiness, leadership transitions, mergers, portfolio integration, and rebrands by aligning story, culture, and strategy before decisions become public.

Clarity for readiness

For moments that define value.

The Strategic Clarity Assessment is designed for inflection points where meaning, structure, and perception shape valuation and trust. It supports IPO readiness, leadership transitions, mergers, portfolio integration, and rebrands by aligning story, culture, and strategy before decisions become public.

Clarity for readiness

For moments that define value.

The Brand Clarity Assessment can be applied as part of IPO preparation. It aligns story, structure, and stakeholder signals that shape valuation and trust before listing—measuring how purpose, culture, and investor narrative connect so the organisation enters the market clear, consistent, and confident.

Actionable insights

Designed for depth, not fatigue.

Twenty minutes to complete; ISO 27001 and GDPR-level privacy; Human-reviewed AI ensuring fairness, transparency, and strategic integrity.

Actionable insights

Designed for depth, not fatigue.

Twenty minutes to complete; ISO 27001 and GDPR-level privacy; Human-reviewed AI ensuring fairness, transparency, and strategic integrity.

Actionable insights

Designed for depth, not fatigue.

Twenty minutes to complete; ISO 27001 and GDPR-level privacy; Human-reviewed AI ensuring fairness, transparency, and strategic integrity.

Case study

Case study

Case study

How a diversified, family-led group built clarity ahead of generational transition.

A fifty-year-old multi-sector organisation entering a generational shift used the Strategic Clarity Assessment to unify meaning, align leadership, and strengthen cultural coherence across more than twenty entities. Within ten days, the assessment surfaced strong operational clarity and highlighted where Group-level meaning had begun to fragment with scale.

5,300+

5,300+

5,300+

Employees across 20+ entities

5.81→8.72

5.81→8.72

5.81→8.72

Widest spread across dimensions

US$640M

US$640M

US$640M

Annual turnover (2024)

Balancing a strong entrepreneurial legacy with leadership alignment and cultural coherence for the next 50 years.

40%Participation in ten days
40%Response rate

67/80

67/80

67/80

Culture strength, with significant variance across the Group.

Strategic actions

Strengthen cross-entity cultural coherence

Establish shared meaning and embed into onboarding

Clarify leadership signals and decision pathways

Build consistency in employee experience across entities.

Future readiness

Develop Group governance for meaning and alignment

Reinforce trust through clarity and ESG commitments

Translate founder values into a scalable, system-level culture

Build a long-term clarity rhythm to support succession.

Request a case study presentation

Request a case study presentation

Request a case study presentation

Applied intelligence

Applied intelligence

Applied intelligence

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We use applied intelligence to sharpen judgement, accelerate alignment, and identify shifts before they break.

Pattern recognition across leadership signals and stakeholder feedback

Clarity and impact data that inform the next decision cycle

Diagnostics that reveal where alignment is beginning to slip

Live read on alignment between purpose, people, and performance

Consistency tracking across the six dimensions of clarity.

Reveal your alignment gaps

Reveal your alignment gaps

Reveal your alignment gaps

Review our AI and ethics policy

Packages

Packages

Packages

Firstwater clarity programmes.

Powered by CQ and delivered through the CQiO intelligence engine.

Clarity Scan

First-wave clarity baseline for decisive leadership.

First-wave clarity baseline for decisive leadership.

First-wave clarity baseline for decisive leadership.

Ideal for new CEOs, boards, family enterprises, and high-growth organisations preparing for a strategic cycle.

What this programme delivers:

CQiO-powered clarity assessment (x1)

Entity and role variance mapping

Organisation alignment analysis

Clarity baseline score (CQi)

Executive leadership briefing deck.

From US$15K

Clarity Cycle

Annual clarity rhythm for enduring alignment.

Annual clarity rhythm for enduring alignment.

Ideal for succession planning, integration, cultural stabilisation, leadership transitions, and governance upgrades.

What this programme delivers:

Two waves (baseline + follow-up)

Dashboards and trend tracking

Quarterly leadership reviews

Cross-entity coherence analysis

Leadership signal alignment review

Implementation guidance.

From US$35K

Clarity Transformation

Multi-phase clarity-led transformation programme.

Multi-phase clarity-led transformation programme.

Multi-phase clarity-led transformation programme.

Ideal for listed companies, sovereign entities, multi-business groups, PE platforms, IPO readiness, and long-horizon transformations.

What this programme delivers:

Full clarity cycle (multi-wave)

Clarity-led transformation roadmap

Leadership coherence rebuild

Culture and meaning integration

Enterprise clarity governance model

Change stewardship and support

CQiO OS integration.

Request a consultation

Request a consultation

Request a consultation

Request a leadership briefing

Request a leadership briefing

Request a leadership briefing

Testimonials

Testimonials

Testimonials

Leaders on clarity.

Real words from the people who’ve used the assessment to turn alignment into action.

"Incredible support, throughout. Put the importance of our work at the forefront of our identity."

Medea Nocentini, C3

“A true partner from day one. Brought rigour, empathy, and results that moved the client forward.”

Cecilia Vallejo, JRV Ecuador

“Reframed our strategy through clarity and accountability. We recommend to any organisation ready to lead its sector.”

Alison Whatnall, GSB

FAQs

FAQs

FAQs

Clarity, tested.

Clarity, tested.

Clarity, tested.

How is the Strategic Clarity Assessment different from a traditional brand audit?

Traditional brand audits examine how the organisation presents itself. The Strategic Clarity Assessment examines whether leaders are actually aligned on the decisions that drive performance. It surfaces misalignment between strategy, leadership intent, culture, and execution — the kind that quietly inflates cost, increases risk, erodes trust, and slows growth long before it becomes visible in results. This is not a perception study. It is a decision-readiness diagnostic.

Who should participate?

Everyone in the organisation. Strategic misalignment rarely shows up where leaders expect it to. It accumulates in hand-offs, interpretation gaps, and informal workarounds across the organisation. Universal participation allows leadership to see where intent degrades into execution, and where clarity is assumed rather than shared. The results are analysed by role, level, and decision proximity, ensuring leaders get a precise picture of where clarity holds, where it fractures, and why. This is not about consensus. It is about visibility.

What’s the timeline?

Fourteen days from launch to executive report and leadership presentation. This speed is deliberate. The value lies in creating a clear, shared picture of misalignment while strategic decisions are still live — not months later when momentum has already been lost. Advisory follow-through is available where leaders choose to act on the findings.

How is the Strategic Clarity Assessment different from a traditional brand audit?

Traditional brand audits examine how the organisation presents itself. The Strategic Clarity Assessment examines whether leaders are actually aligned on the decisions that drive performance. It surfaces misalignment between strategy, leadership intent, culture, and execution — the kind that quietly inflates cost, increases risk, erodes trust, and slows growth long before it becomes visible in results. This is not a perception study. It is a decision-readiness diagnostic.

Who should participate?

Everyone in the organisation. Strategic misalignment rarely shows up where leaders expect it to. It accumulates in hand-offs, interpretation gaps, and informal workarounds across the organisation. Universal participation allows leadership to see where intent degrades into execution, and where clarity is assumed rather than shared. The results are analysed by role, level, and decision proximity, ensuring leaders get a precise picture of where clarity holds, where it fractures, and why. This is not about consensus. It is about visibility.

What’s the timeline?

Fourteen days from launch to executive report and leadership presentation. This speed is deliberate. The value lies in creating a clear, shared picture of misalignment while strategic decisions are still live — not months later when momentum has already been lost. Advisory follow-through is available where leaders choose to act on the findings.

How is the Strategic Clarity Assessment different from a traditional brand audit?

Traditional brand audits examine how the organisation presents itself. The Strategic Clarity Assessment examines whether leaders are actually aligned on the decisions that drive performance. It surfaces misalignment between strategy, leadership intent, culture, and execution — the kind that quietly inflates cost, increases risk, erodes trust, and slows growth long before it becomes visible in results. This is not a perception study. It is a decision-readiness diagnostic.

Who should participate?

Everyone in the organisation. Strategic misalignment rarely shows up where leaders expect it to. It accumulates in hand-offs, interpretation gaps, and informal workarounds across the organisation. Universal participation allows leadership to see where intent degrades into execution, and where clarity is assumed rather than shared. The results are analysed by role, level, and decision proximity, ensuring leaders get a precise picture of where clarity holds, where it fractures, and why. This is not about consensus. It is about visibility.

What’s the timeline?

Fourteen days from launch to executive report and leadership presentation. This speed is deliberate. The value lies in creating a clear, shared picture of misalignment while strategic decisions are still live — not months later when momentum has already been lost. Advisory follow-through is available where leaders choose to act on the findings.

Contact

Contact

Contact

See where your leadership stands.

Request your Strategic Clarity Assessment and receive board-level insights within fourteen days.

Advisory firm or agency?

Explore partner pricing

Explore partner pricing

Explore partner pricing

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