Dan Dimmock, FRSA
Strategy architect, board advisor, and pioneer in sustainable brand leadership
Clarity in complexity. Strategy in action
Dan Dimmock empowers leaders to embed brand into the core of organisational thinking, decision-making, and performance. With over two decades of experience across five continents, he addresses executives and boards on how brand drives clarity, alignment, and long-term value in an increasingly complex world when treated as an operating system.
Keynotes that land
From purpose
to performance
Transforming values into measurable outcomes and integrating purpose into institutional performance.
(Global SK-II Summit, Singapore)
Governance
through brand
A practical framework for aligning identity, leadership, and organisational trust.
(Royal Kingdom of Bhutan)
Clarity
is currency
Demonstrating how coherence surpasses communication in driving value during uncertain times.
(ZMZM Society Townhall, Kingdom of Saudi Arabia)
Brand is
strategy in action
Reframing brand as the architecture of decision-making, not simply expression.
(DMCC Sustainability Hub, UAE)
Takeaways that stick
A clear mental model for leading with brand as infrastructure
Tools for aligning strategic intent with organisational behaviour
Insights into embedding clarity across culture, operations, and reputation
Principles drawn from change programmes across government, finance, and social impact sectors.
About Dan
Dan is a globally recognised strategist and advisor to institutions undergoing complex change. As Principal Consultant at Firstwater Advisory, he operates at the intersection of brand, governance, and sustainable transformation—assisting organisations in embedding brand into leadership, structure, and performance.
With a career spanning New York (Americas), London (Europe), Dubai (MENA), and Singapore (APAC), Dan has advised government ministers and CEOs, restructured multi-market systems, and contributed to award-winning work measured by trust, alignment, and social return. Dan is writing Sustainable Brand Leadership and is a Fellow of the UK’s Royal Society of Arts.
Brand leadership
Global brand
leader
World Brand Congress
Thought leadership
AMES awards
judging panel
Asian Marketing Effectiveness & Strategy
Strategic excellence
Best global
rebrand
REBRAND 100®
Change leadership
Best transformation
consultancy
MEA Markets Magazine
Team excellence
Brand consultancy
of the year
Marketing Magazine Asia
Brand execution
Best corporate
rebrand
CorpComms Magazine
"The real deal amongst global brand executives."
Alina Wheeler
Author, Designing Brand Identity
A glimpse behind the scenes.
Dan's contributions have also featured in
Coming 2026
Navigating a new era of influence with brand clarity, purpose, and impact.
Pre-order your copy today!
Copyright © Firstwater Advisory FZ LLC
Firstwater actively supports UN SDGs 9, 12, and 17